Hi everyone, Abbi here. Today, I want to talk about something we all fear, but in the end, it’s something that shapes us: failure. It’s a word that can cause anxiety, and the idea of failing can paralyse us when we’re trying to change or move forward. But here’s what I’ve learned, not just for myself but also through working with the incredible women in our community—failure is one of the most important things we can experience.
Often, we see other people’s successes on social media and think that’s the whole story. The perfect pictures, the extraordinary achievements, the biggest accomplishments… but rarely do people share the times they failed. And because of this, it’s easy to think that everyone else has it all figured out and that you’re the only one struggling, making mistakes, or falling short. But the truth is—failure is part of everyone’s story. People who achieve great things don’t do so without failure; rather, they learn how to use those failures as stepping stones.
The world we live in focuses on “milestones” and “perfect success.” It’s easy to fall into the idea that every step up the ladder is seamless. But when we look back at our lives, I’m sure we can all think of a moment where we failed, and it wasn’t the end of the story. Instead, it was the moment where something new began—where we had to evaluate what worked and what didn’t. The moment where we found the courage to reimagine and reuse what we learned.
This is something I see time and time again at Studio6. When a new member joins our community and talks about a goal—whether it’s reaching a certain point in the gym, succeeding in business, or gaining more confidence—it often depends on how they frame their past experiences. Those who see failure as “me failing” often feel frustrated and find it hard to keep going. But when we start changing the narrative to “what can I learn from this?”—that’s when the real transformation happens.
I like to think of failure as feedback, not the end of the journey. Failure doesn’t mean you’re less capable or less deserving; it simply means there’s another way to try. It asks the question: “What didn’t work, and what can I do differently next time?”
For example, in training at the gym, many of us experience small failures—whether it’s not being able to lift a certain weight or not being able to complete a set of exercises without getting tired. But what’s the real goal? The truth is, these failures help us grow stronger. They show us where we need to work harder or more intelligently. If you never fail, it’s a sign you’ve stayed in your comfort zone. But real growth happens when you dare to step out of that zone, even if it’s not perfect every time.
Of course, failure isn’t about doing the same thing over and over again and expecting a different outcome. As the old saying goes, that’s the true definition of insanity. But failure comes with the opportunity to learn, and if we choose to listen to that feedback and use it to adjust our approach, we can create significant progress.
At Studio6, we aim to create a space where it’s okay to fail. The environment is kind and supportive, where you can try something new without fear of criticism or fear of failure. When you work with me or a member of the team, we’re here to help you see failures as steps towards success, not as obstacles.
So, here’s my challenge for you today: if you can do one thing differently, start looking at failure as an opportunity to grow. If you’re trying something new—whether it’s starting a new business, going after a new goal in the gym, or even working on a relationship—allow the idea of failure to be a positive thing. The people who succeed in the end are the ones who have failed, learned, and kept moving forward.
We are all on the same journey, and no one has it all figured out—not me, not you, and not the people who seem like they have it all together on social media. And that’s okay. If we never fail, we never learn. We never grow. If you feel the fear of failure, remember that those who reach their goals are the ones who keep going, even after failing.
Failure is part of the process—it doesn’t hold us back. And with the right mindset, it can become our greatest tool for growth.
Lots of love,
Abbi, founder of Studio 6
